GOOGLE: Websites with SSL to benefit from improved search rankings

Earlier this month, Google, in a push towards a more secure and private Internet, announced that they’ve decided to include SSL as a signal in their search engine algorithm. What this means, is that websites running over ‘https’ with an SSL certificate installed, stand to benefit from a potential boost in search rankings. While it is […]

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Does Server Location Affect SEO Rankings?

This is one of those questions which I have the privilege misfortune of having to answer on almost a daily basis. There seems to be a lot of misinformation going around on this topic, spouted mostly by self-proclaimed ‘SEO gurus’, but I’d like to lay this baby to rest once and for all. (If only.) […]

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Basic SEO Checklist for Your Website

Search Engine Optimization (SEO) is generally considered to be the most important and long-lasting means of improving a website’s traffic. Properly executed SEO is what your website higher up in Google, which much like the Yellow Pages used to be, is typically a consumer’s first port-of-call when looking for a service or product. Naturally, the […]

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